Growth focused Product Designer with a background in strategy

A curious engineer-turned-product designer, previously seen at Electrobyte, GreyB, Alphanet

My Work

Resume

UX Case Studies

BookODoro - Completing Incomplete Reads Into Finished Stories

A smart reading app that uses the Pomodoro technique and goal tracking to boost focus, build habits, and make reading more enjoyable and efficient.

View case study

Read Time

12 min

Usability

85%

BookODoro - Completing Incomplete Reads Into Finished Stories

A smart reading app that uses the Pomodoro technique and goal tracking to boost focus, build habits, and make reading more enjoyable and efficient.

View case study

Read Time

12 min

Usability

85%

BookODoro - Completing Incomplete Reads Into Finished Stories

A smart reading app that uses the Pomodoro technique and goal tracking to boost focus, build habits, and make reading more enjoyable and efficient.

View case study

Read Time

12 min

Usability

85%

Designing an Effortless Onboarding Experience Through Smart UX

Designing a frictionless onboarding flow that turns first-time users into instant callers was guided by core UX principles focused on simplicity, clarity, and ease of use. My design thinking centered on reducing friction at every step, keeping interactions intuitive, minimizing effort, and ensuring users feel confident as they move forward.

View case study

User Retention

85%

Read Time

13 mins

Designing an Effortless Onboarding Experience Through Smart UX

View case study

Read Time

10 min

User Retention

80%

Designing an Effortless Onboarding Experience Through Smart UX

View case study

User Retention

85%

Read Time

13 mins

Rethinking my Design Process Using AI

In this project, I used AI to refine my design thinking by generating ideas, evaluating user flows, and exploring multiple design alternatives quickly. AI helped me spot friction points, optimize interactions, and make data-informed decisions. This approach shows how designers can leverage AI to enhance creativity, streamline workflows, and stay adaptable to future technologies.

View case study

Learning Scale

100%

Read Time

15 mins

Rethinking my Design Process Using AI

View case study

Read Time

15 min

Learning Scale

100%

Rethinking my Design Process Using AI

View case study

Learning Scale

100%

Read Time

15 mins

Pixel-Perfect UI

Mobile Onboarding Mockup

UI Design

Mobile Onboarding Mockup

UI Design

Reading Productivity App

Mobile UI

Reading Productivity App

Mobile UI

TrainerHub - Dashboard Design

Web UI

TrainerHub - Dashboard Design

Web UI

Designing with AI

View Designs

Product designer and expert in

UX/UI Design

with over

5+ years

of industry exeperience.

I specialise in making

User-Centric Digital Experiences

enabling me to create

both aesthetically

pleasing and easily implementable designs.

Previously worked as

Sr. UX Designer

at Alphanet(Deloitte Australia)

Product designer and expert in

UX/UI Design

with over

5+ years

of industry exeperience.

I specialise in making

User-Centric Digital Experiences

enabling me to create

both aesthetically

pleasing and easily implementable designs.

Previously worked as

Sr. UX Designer

at Alphanet(Deloitte Australia)

Product designer and expert in

UX/UI Design

with over

5+ years

of industry exeperience.

I specialise in making

User-Centric Digital Experiences

enabling me to create

both aesthetically

pleasing and easily implementable designs.

Previously worked as

Sr. UX Designer

at Alphanet(Deloitte Australia)

Designing with AI

View Designs

Pixel-Perfect UI

Mobile Onboarding Mockup

UI Design

Reading Productivity App

Mobile UI

TrainerHub - Dashboard Design

Web UI

Skills

UX Design

UI Design

Product Design

Consulting

Design Systems

Front-End Development

Workshops

Design Sprint

Interaction Design

User Testing

Usability Testing

UX Research

Leadership

Mentoring

No-Code

+ More

Experience

UI Designer

Electrobyte

June 2020 - July 2021

UX/UI Designer

GreyB

Aug 2021 - Dec 2023

Sr. UI/UX Designer

Alphanet

Dec 2023 - Aug 2025

Blog

Dec 13, 2023

IKEA’s User Journey: A Maze or Labyrinth

Sep 11, 2022

Simplification Is Good, But Do Not Oversimplify

Dec 13, 2023

IKEA’s User Journey: A Maze or Labyrinth

Sep 11, 2022

Simplification Is Good, But Do Not Oversimplify